What's New in Marketing View

Company-Based Behavioral Tracking, Scoring, Targeting and Nurturing

Marketing View automatically tracks company and individual behaviors that roll up into a single business profile. While it tracks information such as anonymous website visits with associated page views, and attributes them to companies either inside or outside the marketing database, it also accumulates individual behaviors for all contacts within the database and reports it by company. Marketing View can now generate a Who's Climbing Up? report that exposes corporate domains with the highest degree of engagement, and enables both targeting and nurturing of those companies as a whole. For businesses outside of your marketing database, Marketing View links to external programs such as Jigsaw™ and LinkedIn™ to suggest contacts for purchase or download.

New Marketing View behavioral tracking, scoring, targeting and nurturing is included in the following areas:

Email Opens
Email Link Clicks
Form Submissions (website forms, campaign landing pages, etc.)
Content Downloads
Purchase Events (ecommerce related)
Purchase Dollars (ecommerce related)
Website Page Visits

Who's Climbing Up

All new Marketing View features are available immediately. Download the Marketing View datasheet for details on the solutions or schedule an online demo to see the new features in action.

Download the Datasheet »

"Now we can build campaigns with unprecedented targeting capabilities and deliver those leads in real-time to our internal sales teams or partner network. With the ROI functionality we can then determine which campaigns and which channels are the most profitable for us."

~Eran Farajun, Asigra

Climb Up

*First Name:

*Last Name:

*E-Mail Address: